职位详情

Description Marketing (MKT) HSBC Marketing exists to drive top-line revenue growth for our Global Businesses by leveraging clearly identified marketplace opportunities, brand strength, customer insights and creative passion to yield sustainable long-term growth for the budgets and resources deployed. We are currently seeking an experienced professional to join our team. In this role, you will: Work closely with the global marketing / business team and local business team to align the business focus and marketing plan for Jade accordingly Identify the latest consumer insights and industry trends based on external research findings and internal data analysis to facilitate the development of marketing strategies and campaigns. Develop marketing strategy, communication proposition, campaigns and customer events with close collaboration with multiple teams to build brand awareness, uplift consideration and drive customer acquisition. Manage and oversee campaign development to ensure effective campaign mechanics which delivers business targets. Drive the efficiency of marketing campaigns to well manage the marketing budget and to enhance return on investment. Work closely with vendors including advertising, media and event agencies and ensure the quality of the work. Qualifications To be successful in the role, you should meet the following requirements: Bachelor above degree More than 8 years of working experience Strong planning, analytical, communications, decision-making, lateral thinking, influencing, interpersonal and project management skills Professional level Mandarin and English oral and written skill. Strong ability to communicate and collaborate with multiple teams in multiple locations. Strategic thinking and proven successful negotiation and partnership experience Proven ability to be a self-starter with energy and drive in a challenging and dynamic environment Ability to think and work innovatively, and capable to influence the key stakeholders to deliver the result Can work independently, both at a strategically and tactical level Experience of project management driving for greater value through the smart application of resource Working experience in luxury industry and experience-based events is preferred You’ll achieve more when you join HSBC. www.hsbc.com.cn/careers HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within and inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website. HSBCAXS/AS/* Issued by HSBC Bank (China) Company Limited