Description Marketing (MKT)HSBCMarketingexiststodrivetop-linerevenuegrowthforourGlobalBusinessesbyleveragingclearlyidentifiedmarketplaceopportunities,brandstrength,customerinsightsandcreativepassiontoyieldsustainablelong-termgrowthforthebudgetsandresourcesdeployed.We are currently seeking an experienced professional to join our team. In this role, you will:??Identifythelatestconsumerinsightsandindustrytrendsbasedonexternalresearchfindingsandinternaldataanalysis.Collaboratewithmultipleteamtoformulatethecustomerconversionjourneyfromonlinesavingaccount(OSA)toAdvanceaccountDevelopmarketingstrategyandcampaignstodrivetheAdvanceacquisitionconvertedfromOSAManageandoverseecampaigndevelopmenttoensureeffectivecampaignmechanicswhichdeliversbusinesstargets.Drivetheefficiencyofmarketingcampaignstowellmanagethemarketingbudgetandtoenhancereturnoninvestment.Workcloselywithvendorsincludingadvertising,mediaandeventagenciesandensurethequalityofthework.Qualifications To be successful in the role, you should meet the following requirements:?BachelorabovedegreeMorethan8yearsofworkingexperienceStrongplanning,analytical,communications,decision-making,lateralthinking,influencing,interpersonalandprojectmanagementskillsProfessionallevelMandarinandEnglishoralandwrittenskill.Strongabilitytocommunicateandcollaboratewithmultipleteamsinmultiplelocations.Provenabilitytobeaself-starterwithenergyanddriveinachallenginganddynamicenvironmentAbilitytothinkandworkinnovatively,andcapabletoinfluencethekeystakeholderstodelivertheresultCanworkindependently,bothatastrategicallyandtacticallevelExperienceofprojectmanagementdrivingforgreatervaluethroughthesmartapplicationofresourceYou’ll achieve more when you join HSBC.www.hsbc.com.cn/careersHSBCiscommittedtobuildingaculturewhereallemployeesarevalued,respectedandopinionscount.Wetakeprideinprovidingaworkplacethatfosterscontinuousprofessionaldevelopment,flexibleworkingandopportunitiestogrowwithinandinclusiveanddiverseenvironment.PersonaldataheldbytheBankrelatingtoemploymentapplicationswillbeusedinaccordancewithourPrivacyStatement,whichisavailableonourwebsite.HSBCAXS/AS/*IssuedbyHSBCBank(China)CompanyLimited

职位类别：

举报